Things You'll Need:
- Talent for writing
- A college degree
- Creativity
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Step 1
Get a college degree. Most companies want copywriters with some kind of college degree. College gives you a good knowledge base to draw from as a writer. Take courses in English, Journalism, Advertising, and even Copy Writing if it is offered.
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Step 2
Study as many books on advertising that you can get your hands on. Watch commercials, read ads, study brochures. Learn what makes a good ad and what makes an ad fail. Ogilvy on Advertising is a popular book used to teach the do's and don't's of copy writing.
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Step 3
Read style books. Any company worth its salt will want copywriters that know the rules of writing. Different companies follow different style guides so it is a good idea to buy them all and study them well. Read The Associated Press Style Guide, The Chicago Manual of Style, and the MLA Stylebook. Knowing the rules of writing will avoid costly mistakes and also help you land that copy writing job.
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Step 4
Check your local colleges and trade schools for a copy writing program. Some programs have job placement that will get your foot in the door after you complete the courses.
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Step 5
Look for a copy writing internship. The best way to get your foot in the door of copy writing is to start with an internship in an ad agency or large company. Internships usually don't pay but you will get the inside track and a chance to show your stuff to the people that count. You might have to work a part time job at night and intern during the day to keep your head above water but you will have the edge when a permanent position opens up.
