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Step 1
Look in the right places. Look for sites where copywriters gather. There are countless writers' forums and online groups that are devoted to copywriting. The members of those sites are usually people with experience in copywriting.
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Step 2
Choose a copywriter who speaks the language of the website as a first language. Many website owners feel the temptation to hire a copywriter from a third word country who will do the job for cheaper. Unless the site is in their native language, foreign copywriters will not be able to write with the same nuances as a native speaker.
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Step 3
Go to freelance bidding sites. A bidding site like Elance will have hundreds or even thousands of writers waiting to bid on your copywriting project. Website owners can then choose the ones that have the most experience or the best references. Ask for writing samples in your project description. If possible, look for a copywriter who has written website copy similar to what you need.
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Step 4
Ask questions. Find out about any credentials the potential copywriters have and how long it will take them to finish the project.
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Step 5
Make sure the copywriter you choose understands the project before it begins. This includes what the ultimate objective of the website is. There should also be an initial agreement regarding revisions and when payment is due. This will prevent any problems once the copywriting itself has been completed.
