How to Title a Public Speech

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The title of your public speech is the first thing that people see. It’s what grabs their interest and makes them want to hear you speak. A poor title won’t grab anyone’s attention, while a misleading title will upset the audience and even make them leave in the middle of the speech. Your title is the first impression that people have of you and you want to make it a good one. If you’re wondering how to title a public speech, consider what your topic is about and find a good hook.

  • Consider what your public speech and main topic is about. If you’re speaking on the wonders of your company’s products, use that it your title.

  • Give the potential audience an idea of what they’ll see and hear there. A speech about building a house addition should include those words in the title.

  • Create a hook to grab their attention. You can use a subtitle in your main speech title to grab their attention. Some great word choices are "really," "how to," and "why" as those words often catch a person’s attention.

  • Be specific and to the point. You want your audience to know exactly what the speech and topic is about, not avoiding your event because they aren’t sure what to expect.

Tips & Warnings

  • Try not to use your name in the title, unless you’re fairly famous or well known. Director Kevin Smith can sell out crowds with the title “An Evening with Kevin Smith”, but “An Evening with John Doe” doesn’t have the same appeal.
  • Avoid misleading titles unless you want your audience to demand a refund.

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