How to Promote Impulsive Buying at a Clothing Store

You work at a clothing score and you earn extra money and extra commission when you get people to buy stuff. So you may be wondering how to up your sales without annoying your customers; you're trying to increase your sales by getting your customers to buy impulsively.

Instructions

    • 1

      Sell accessories to your customer. Show them how good a belt or a long necklace would look with the outfit they're creating. Purses and scarves are also easy impulsive buys. Prove to them that they're ruining the outfit without the perfect set of accessories.

    • 2

      Go for the shoes if your store carries them. Few women can resist buying a great pair of shoes, especially if it perfectly makes the outfit the two of you are creating.

    • 3

      Add a few staples. If you see someone purchasing a sweater and know the sweater needs a t-shirt or camisole beneath it, point your customers in that direction.

    • 4

      Hand customers things while they're already trying on clothes. Let them know that you saw something that would go great with the jeans they're trying on or you have something that fits their body shape/personality/needs exactly. However, you must know the person's size and be good at customer service before you attempt this.

Tips & Warnings

  • If you suspect cost is a factor, avoid trying to get customers to buy the most expensive things in the store; they won't and chances are you'll make them angry.

  • Know what your store sells so you can make split-second suggestions to increase your customer's impulsive buying.

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