How to Win Elections Like Barack Obama

Barack Obama has had incredible electoral success despite his young age and lack of national political experience. To win elections, he has utilized some unconventional strategies which have proven successful. To win elections like Barack Obama, you must be willing to do things a little differently.

Instructions

1. Maximize youth turnout. The youth vote is usually ignored in political campaigns, because young voters tend not to turn out. However, Barack Obama has targeted this age group with a message of unity and optimism about the future.

2. Appeal to independents. Independents are usually targeted during general elections, but Barack Obama tries to appeal to independents even in Democratic primary elections. Obama does this trying to be a uniter who can bring people together. This strategy has helped him bring many new voters into the political process who were previously turned off by politics.

3. Be a Washington outsider. Barack Obama has portrayed himself as someone who can change the ways of Washington by getting Democrats and Republicans to work together for the common good.

4. Use inspiring rhetoric. Barack Obama wins elections by being optimistic about the future and empowering people by telling them they can be part of a movement to change the country.

5. Have a good organization. Barack Obama brings all the positive elements of his campaigns together by having a strong ground organization to identify potential voters, get them to the polls and recruit volunteers.

6. Target small donors to raise money for elections. Barack Obama raises most of his money from small donors who give donations over the Internet. People who can afford to give $1,000 are rare, but most people can spare $20, so Obama can actually raise more money by focusing on small donors.

Resources

• Learn more about Barack Obama.