How to Name a Biker Bar

Biker bars can be enjoyable enterprises that combine a lifelong passion with a business. If you're considering opening one of your own, it's important to develop brand recognition by giving the bar a catchy name. There are several trends you can follow to name a biker bar.

Instructions

Difficulty: Moderate

1. Decide on the tone of your business. The name should convey whether it's a fun loving country bar, a loud and rambling roadhouse or a quieter place where more mature bikers can stretch out and relax from the road.
2. Write down a list of things associated with bikers; everything from motorcycles, gas, rallies, freedom and American pride. Play with word combinations to brainstorm ideas.
3. Choose a name that says it all. Think of motorcycle brands (Harley's Hog Haven) and parts (Victor's V-Twin Watering Hole) and try to incorporate them into a name. As you come up with possibilities, write each one on a separate list. Even if you aren't "sold" on the names at the time, write each one down. They can spark new ideas or grow on you over time.
4. Consider naming the bar after yourself. Family-run businesses often utilize family names. Ask friends and family for suggestions to name your bar. Often, another perspective can bring fresh ideas to the table.
5. Select several possibilities, and search for your name choices online. This will prevent you from choosing a name already used by a competitor, or one that can damage your business. (Such as a name already in use by a prominent porn site.)
6. Go to the County Clerk's office and request a DBA (Doing Business As) name search on your top 5 names. The Clerk can rule out names non-corporate businesses are already using in your state.
7. Check with your state office, usually a division of the Secretary of State, that oversees corporations. Even if you don't plan to incorporate your business, you can change your mind at a later date. Take several name selections with you and choose one that's not already a corporate entity.

Tips & Warnings

• There is no guarantee a corporation won't form in the future using the name you've chosen. If you want to guarantee you'll get a specific corporate name, you must file it with your state immediately.