How to Market a Food or Beverage Item

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By jpipkins
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Pepsi and Vitamin Water didn’t become the world’s favorite drinks by chance. The masterminds behind these products used effective strategies to market their products to the masses. As the inventor of a new product, or a small business, you can employ these strategies as well.

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Difficulty: Moderate

Instructions

Step 1

Develop a marketing campaign with goals and strategies to target outreach outlets.
Step 2

Create creative and catchy slogans to market products.
Step 3

Develop partnerships with wholesale distributors. Selling your products through a wholesale distributor lessens costs, time and energy for you and your company.
Step 4

Contact chains like Meijer, Costco and Sam’s Club to feature your products. Once your products are sold in these chains, you won’t have to make much effort to sell your product.