Step1
After the wedding, many brides struggle with what to do with their precious wedding gown that so fondly represents that special day. Since most brides prefer to treasure the memories of their wedding day by keeping their wedding dress (possibly handing it down to a daughter, special niece, god child or grand daughter, or even re-wearing it to renew their vows), it is important to understand the proper methods of cleaning and storing your gown so it can last for centuries to come.
Should I have my gown cleaned if it looks clean?
Whether you decide to keep your gown, donate it or sell it, it is important to consider having it cleaned and preserved as soon as possible to maintain its beauty and value. Caramelized sugar stains from cake icing, white wine, champagne or soft drinks will leave unsightly brown spots/stains if they are not thoroughly removed from the fabric in a timely manner. Perspiration, deodorant, hairspray, perfumes, body lotions and cosmetics can cause discoloration as well.
Most of these are not readily visible to the naked eye can also cause damage to the fabric of the gown. Left untreated they can be difficult to impossible to remove over time. As a result, it is highly recommended that you have your gown cleaned and preserved by a reputable professional as soon as possible after your wedding.
Step2
What is the difference between dry cleaning and preservation?
Dry cleaning provides a basic cleaning of obvious dirt and stains. However, it does NOT protect against the long term yellowing, fabric deterioration, or invisible stains that can surface over time and ruin your precious gown.
It is important to find a highly reputable and experienced preservation service, such as the one offered by The Affordable Preservation Co., that will carefully examine each gown individually under special lighting and hand treat all stains with gentle yet effective chemicals. They should also treat the fabric with against yellowing and other discolorations with an anti-sugar treatment. Proper cleaning and preservation will permanently remove both visible and invisible stains, as well as protect the fabric from deterioration, so your gown will look just as beautiful as the day you first tried it on. Click on ‘Watch Video’ above to watch a video of the process used by the Wedding Gown Preservation Co.
Step3
Traditional Line ($129) ~ Celebrity Line ($179)
How much will it cost?
Top quality preservation by a highly reputable company does not have to be expensive. Although some companies will charge upwards of $800 for museum quality preservation, you can get the same high quality for a lot less if you do your homework. The Affordable Preservation Co. has been an authorized dealer for The Wedding Gown Preservation Company (in business since 1913 specializing in wedding gowns) for over 5 years and offers a choice of 2 top quality packages starting at $129. Most dry cleaners will charge as much, if not more, for just basic dry cleaning alone.
Step4
How long can I wait to have my dress cleaned and preserved?
Since stains cause damage to a fabric over time, it is recommended that you have your dress professionally cleaned and preserved as soon after the wedding as is practical. Generally, you can safely wait up to six months after the ceremony. Some brides have waited longer, but it is not recommended as it may start to yellow, the fabric may begin to deteriorate and some stains may not come out at all as they settle into the fabric.
Until you send in your gown to be cleaned and preserved, it is best to keep it in a dark (unexposed to sunlight), dry place, folded or rolled in a clean white sheet. Hanging your dress on a hanger is not recommended as it can cause stress to the fabric and create distortion. Do not store your gown in plastic such as a garment bag. Plastic can emit gases that will tend to yellow the fabric.
Step5
How should I store my gown after I have it preserved?
Once your gown has been cleaned and preserved by a reputable professional it is also important that you continue to store your gown properly. Your gown should be stored in a room where the temperature and humidity levels are constant, such as a guest room or spare closet. Never store your dress in the attic or basement where there are extreme changes in temperature and/or humidity. The storage box should also lay flat if possible.