Difficulty: Moderately Challenging
Step1
Create a fact sheet providing information about your company. This fact sheet will provide potential sponsors with enough information to decide whether or not it is a great opportunity.
Step2
Figure out how much funding you will need to put on your event. Create a budget so that you know how much you are willing to spend on everything.
Step3
Create a sponsorship proposal outlining sponsor benefits and deliverables. Deliverables must be attractive to sponsors. Offer to include the sponsor's logo as well as links to their website on your collateral materials.
Step4
Decipher sponsorship levels such as platinum, gold, silver or bronze. If the highest amount of money you require for sponsors is $10,000, the level of sponsorship will be platinum. You can decrease the other levels by intervals of $2,000.
Step5
Once the sponsors are determined, you can provide the sponsors with additional publicity by sending out press materials with information on their level of sponsorship.