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How to Make Money in a Recession

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Economic Recession

Are you wondering just how to make money in a recession? Whether you are self-employed, work for a small business or part of a large corporation, there are some basic principles that will help you survive a recession and even profit from one. While money is tighter during a recession, there is still money to be made if you know how. Even if you have a stable job, it's wise to look for a secondary source of income to provide for increased expenses and add to your financial security. Here's how to make money in a recession.

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    Difficulty:
    Moderate

    Instructions

    1. Make Money in a Recession

      • 1
        Think creatively

        Be Creative. Analyze your business, products, or job duties. Consider how they can be tweaked to receive more demand in an economic recession. You can make money if you find a way to offer more value to your products or services as a small business owner.

        If you are an employee, become invaluable to your company to keep your job and even get a raise despite the economic recession.

      • 2
        Network

        Maintain professional and personal relationships, being especially careful to effectively communicate with your business contacts. Find out what your clients' needs are and respond to their concerns. People still spend money during a recession, they are just more careful about it. Win the contract by meeting the other party's needs and following up on contacts.

        These contacts will also prove invaluable if you start a side business or launch a new career during or after the recession.

      • 3

        Advertise bargains or discounts without undermining the value of what you represent. Focus on the benefits of what you offer, and communicate them to your clients. Instead of dropping the price, increase the value of your products or services and communicate that to your customers.

      • 4

        Be an entrepreneur. Start a small home business on the side to diversify your income sources. During an economic recession, look for a profitable niche by offering essential goods or services, or adding value to existing products.

        For example, a cleaning service might point out the benefits of home cleaning to clients: time saved on cleaning gives them more time to be with family or increase their income through additional working hours.

      • 5

        Help others survive the economic recession, and make money at the same time. For example, people tend to repair appliances and things like bicycles rather than replace them when money is tight. Capitalize on this reality (for example) by offering your services as a repair man or starting a website about do-it-yourself repairs and projects.

      • 6
        Residual income

        Develop and maximize residual income streams and passive income possibilities to make money in a recession that will continue in a good economy, too. You only have so many hours in the day, so work that will continue to produce income around the clock is an excellent insurance policy. Whether your passive income comes from creative work (books, information products, online content, music royalties) or a business or enterprise you establish and have running on autopilot, you're looking for something that eventually takes a minimum of day-to-day involvement to continue generating income.

    Tips & Warnings

    • See resource links, below, for books and blogs on how to make money in a recession.

    • Advice to share? Leave a comment below.

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    Comments

    • HealthCoachATL Feb 09, 2009
      Thanks for the ideas!
    • WriterGig Feb 04, 2009
      Probuilder -- my husband was in construction too. Due to the poor economy/ recession, he is switching career fields. I know it's tough, hang in there.
    • probuilder Jan 30, 2009
      Good job. We are in construction which is already hit hard by the downturn. Excellent advice on diversifying income by creative use of skills you already possess. Very encouraging!
    • Denise4wm Jan 29, 2009
      Thanks for the positive advice in such a negative economy.
    • jull14 Jan 28, 2009
      Thi is very helpful, great ideas, I will use them.

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