How to Create Easy Website Navigation

The fastest way to drive visitors from your website is to make it difficult to navigate through. No one wants to spend valuable time figuring out how to get from one point to the next. Most customers would prefer a website that allows them to find information or make a purchase easily. With these simple suggestions, you will be able to create easy website navigation.

Difficulty: Easy

Instructions

Things You'll Need:

• Internet
• Computer
• Customers

1. Display your contact information in an easy to find location. Hiding contact information or leaving it off your website will cause potential customers to become suspicious. Every reputable website with constant visitor flow proudly display contact information. This allows customers to feel more comfortable and also ask questions when necessary. Place your phone numbers, email addresses, and physical location in a noticeable space on your website.

2. Provide samples of your work or product pictures for visitors to view. Most customers will not make a purchase without seeing a product or work sample ahead of time. Adding this component to your website will provide customers with a sort of resume. Customers will be able to easily identify what you are capable of and what products you have available.

3. Place FAQ's, troubleshooting steps or other support documentation on your website. Doing this will help to avoid unnecessary aggravation for customers. Having this information readily available on your website will also let customers know that you are thinking of them. This will display your website in a professional manner instead of something quickly slapped together.

4. Add company background information and members of your management team to your website. It sometimes helps to put a face with a business. Most consumers are more willing to make purchases or visit a website frequently when a personal touch has been added. Let visitors know that you are human and not just a business entity. No one wants to be considered just a number instead of a person.

5. Include updated news about what is going on in your business. Allowing customers or visitors to see that you are growing as a business and would like to share that experience with them is a positive thing. Doing this will also allow them to see that you are willing them to keep them up to date with important changes. Keeping outdated information on your website will cause visitors to feel as though the website is unimportant.

6. Allow customers to easily get back to your home page. One of the most aggravating things visitors can experience is a dead link back to the home page. Once the customer finishes looking up information or completing purchases, they would prefer to easily navigate back to your website's home page. Preventing customers from getting easy access to a home page will cause them to think that you have a horrible website with faulty links.

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on 4/13/2009 Get tips for making your website user friendly!5*