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Step 1
Today’s bands often look to their fan base for help in getting the word out about them. If you feel you would be an asset in that respect, find out first if they have a band manager. If they do, approach that person professionally via email or after a concert and tell him you have been following the band for a number of years and would like to volunteer your time to become their street team leader.
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Step 2
If the band does not have a manager, approach the leader of the band. Be professional rather than appearing as a crazed fan. If you have any experience in the music field, tell them. List the ways in which you are willing to help, such as setting up a street team website, selling CDs or t-shirts at their concerts, addressing fan questions live or via email and hanging up posters around town before a show.
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Step 3
If the band seems interested, go further and detail specific ideas you have for helping them get more recognition. This may include setting up a Yahoo Group site or something similar and sending out massive emails to anyone on their fan list and offering suggestions to the fan base. Suggestions may include buying CDs as gifts for people unfamiliar with the band, blogging about them, playing their music on MySpace pages, and even having them go to music stores to request their CDs. You can even offer contests for street team members who help the band the most, where the band may give them a free CD.
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Step 4
Talk to the band about their ideas of what they want in a street team leader. Learn as much as you can about who is in their fan base. Ask questions about their music and how they’d like you to talk about it to fans. Last, ask if there are any benefits of being their street team leader. Typically, bands will allow you to go to shows for free and sometimes get free music. But you are also the one usually working during those shows.
