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Step 1
Keeping fresh web copy on your site will means posting new keyword rich articles related to your website or blog theme at least weekly. Posting web articles more often is even better and everyday is best. If you only get to your site weekly, try to add two or three new web articles at a time.
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Step 2
Use relevant keywords to make the search engines happy. Search engine optimization through keyword use in web copy means more traffic to your websites. Use different keywords on each page of the website depending on the theme of that page.
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Step 3
Update your websites with articles on evergreen topics. Evergreen topics are those that feature general interest topics and include information that lasts through time. These can be basic how-to articles, technical concepts, or other basic information related to your topic.
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Step 4
If coming up with articles is difficult, find a good source of well-written private label rights (PLR) web articles that you can easily rewrite to use on your site. Be sure to change the titles and major portions of the content since PLR articles are sold to several other people too.
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Step 5
Hook your web article content to the calendar season. If it’s a holiday, relate your stories to the holidays, special national or international events, or other seasonal happenings. Remember to remove the web article or posting after the event is over to keep your web copy as fresh and exciting as possible.
Comments
WickerWoman said
on 7/28/2008 So glad I read this, because updating and changing content on my site has been a problem in the past. Thanks! http://www.WickerWoman.com 5 stars