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How to Optimize Your WordPress Blog for Search Engines

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By Kristy Pruitt
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Optimize Your WordPress Blog for Search Engines
Optimize Your WordPress Blog for Search Engines

Search engine optimization is important for any website. It can get you higher rankings in the search engines, and that means more traffic. This is just as important for a blog as it is for a regular website.

WordPress blogs can be modified to make their URLs more search engine friendly. And there are also some other things you can do to increase your WordPress blog’s search rankings.

Difficulty: Easy
Instructions

Things You'll Need:

  • WordPress blog
  1. Step 1

    Log in to your administration panel, click on the Options tab, then click on Permalinks. Click the “Date and Name Based” radio button, and your posts will have URLs that include the date and post name. Alternatively, you can specify your own structure by clicking the Custom button. Just be sure to include the %postname% variable somewhere.

  2. Step 2

    Make your blog title search engine friendly. It will be added to the title tag for each and every page of your blog, so it should reflect the most general keywords you are targeting.

  3. Step 3

    Use the keywords you would like each post to be associated with in its title. By doing this, you will ensure that the title tag, title heading, and the URL all have the keywords in them. These factors can be a big help in search engine positioning.

  4. Step 4

    Use your keywords in the post itself. There’s no need to use them in every sentence, just let them fall into the post naturally. The ideal density is around 5%.

  5. Step 5

    Get links from other blogs and sites that are relevant to your subject matter. Request that they use the keywords you are targeting for the link text, and get links to your index page as well as individual posts.

Tips & Warnings
  • For best results, make the changes to your permalinks when you first set up your blog. If you make posts and then change the permalink structure, the permalinks to all previous posts will be changed, rendering incoming links to individual posts dead.

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on 4/27/2009 Have waited for this information! Thanks a lot!!! *****

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