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Step 1
Contact local news stations. Ask the producer if they are interested in doing a story promoting the charity auction. Ask a local anchor to be the master of ceremonies for the event. You may get a higher attendance rate with local media personnel attending. This can be an intense tool to publicize the charity auction.
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Step 2
Purchase air time on a local television station. A quick commercial can bring a lot of attention to the charity auction. Be sure the commercial will air during peak hours to get the most attention.
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Step 3
Place an advertisement in the newspaper. The local events section of the newspaper is a good place to publicize a charity auction. Be sure to include details of the charity the auction will benefit.
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Step 4
Attach flyers on cars and trucks in multiple parking lots. Place a flyer with information about the charity auction on the windshield. This will ensure that drivers will see them before taking off.
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Step 5
Call radio stations. Check with the producer of your favorite morning show team. Many disc jockeys will give the charity auction a "plug" between songs.
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Step 6
Lease billboard space along a major highway. This will work as an attraction to people just passing through the town.














