How to Buy Ezine Software

If you'd like to start an ezine, one of the first things you have to do is buy the appropriate software. Gone are the days of manually mailing out each ezine through an antiquated email list. Catch up with technology buy purchasing software that is specially designed to help design and promote your business.

Difficulty: Moderately Easy

Instructions

1. Determine what type of software you need. Many ezine writers and publishers require their software to have formatting options. More seasoned ezine writers and publishers simply need a dedicated program to mail their ezine to their subscriber list.

2. Find ezine software for sale on the Internet. Companies such as AY Software and AtomicPark Software publish ezine mailing software (see Resources). Freeware and shareware mailing software is also available.

3. Read reviews from other ezine publishers, if possible. Reading reviews helps you determine where the program's strengths and weaknesses lie and if the program is compatible with your needs.

4. Expect a price tag of $50 or more. While a lot of free ezine software is available, not all of it is functional. Free software usually translates into "trial software" which is only available to use for a specific period of time or until you collect a certain number of ezine subscribers. Paying for ezine Software often means paying for the dedicated support lines, unlimited features and critical updates that will keep your software up-to-date and viable.

5. Pay for and download your ezine software. Record tracking and serial numbers in case your ezine software malfunctions and you need to retrieve the lost data. Some software provides third-party backing systems that can only be accessed if you have your individual program's serial number.

Resources

• AY Software provides broadcast email software.
• Atomic Mail Sender is a direct mail and newsletter sending program.