How to Start a Link Exchange

A link exchange is used to benefit two parties involved in a similar type of online business venture. A link exchange is used to drive more traffic to a website and can be a very effective online marketing tool. You can either start your own link exchange or hire a third party to help you with the process.

Instructions

Difficulty: Moderately Easy

1. Find contacts that have a similar online business. This can be a free and equally beneficial way to start a link exchange. Offer the owner of a website the opportunity to place a link to their site on your website in return for you placing your link on their site.
2. Hire an outside company to get your link exchange started. If you would rather have a third party handle the process of getting your link put on other websites, you can find one of these businesses online. A popular link exchange service is the Link Market.
3. Look for free link exchange directories. These directories list websites looking to start link exchanges and hook you up with these businesses. Link Highway is one site that you can use that offers this service at no cost.
4. Check the site for link placement. Once you exchange links with a site, you should log on to the website to see where your link has been placed.
5. Track your site traffic. You should see an increase in traffic once links have been placed on other sites. When interested Internet users see a link to your site, they click on it and pay your site a visit.

Tips & Warnings

• You can perform link exchanges with numerous websites. The more link exchanges that you have, the more traffic you attract to your site.