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Step 1
Plant a pumpkin patch in time to generate ready pumpkins by early fall--generally early September in most locations.
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Step 2
Market your pumpkin patch with local ads, flyers and publicity.
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Step 3
Turn your pumpkin patch into an entire experience--not just a place to buy a pumpkin. Offer hay rides, hot cider, pumpkin carving instruction, and pictures with the kids. Foot traffic is critical in this seasonal business.
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Step 4
Hold special events on several days throughout the season. A pumpkin decorating contest or jack-o-lantern carving contest could draw a crowd of adults and children alike. Or, have a local baker come onsite to share recipes everyone can make using pumpkin. Provide recipes, and of course, samples.
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Step 5
Publicize a kid's halloween costume party on your pumpkin patch site.
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Step 6
Plant gourds, corn and other fall-themed vegetation to offer more products than only pumpkins.
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Step 7
Create a gift shop featuring fall decor, home accessories, baked goods and craft projects appropriate to the season.















