Grassroots lobbying is growing in the United States, but it's certainly not a new phenomenon. Today, the term mostly refers to community activists who are pushing for political and social change without the support that larger political groups usually have. If you want to be a grassroots lobbyist, there are a few simple things you can do to help spread your message.
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Difficulty:
Easy
Instructions
Teach Yourself to be a Grassroots Lobbyist
1
Raise awareness of your cause. You can speak at town meetings and other official events, but many grassroots lobbyists take a different approach. Try making flyers to hand out on the street or holding large signs at a busy intersection.
2
Hold politically minded artistic events. A tried and true grassroots formula mixes one part music with one part politics. Try to get local bands to play a group concert and include political speakers between sets.
3
Get people talking to lawmakers. Once you have a sizable backing for your cause, organize bus trips to the state house or letter-writing campaigns. The goal is to get as many people participating in lobbying the same politicians.
4
Make contacts with other similar groups in different parts of the company. You can find many other grassroots organizations online. Start organizing a massive grassroots event for your cause, like a trip to Washington.
5
Speak in front of congress. With enough national backing, the leaders of your grassroots cause should be able to get Congress to listen. Large lobbying firms, grassroots or not, are often able to convince Congress to give them a few minutes of time to speak on the floor of the senate.
6
Spread your case through the Internet. New technology has given the grassroots lobbyist new opportunities to reach people. A website and good link sharing with other groups can turn your national issue into an international one.
Tips & Warnings
Grassroots lobbying is growing in the United States, but it's certainly not a new phenomenon. Today, the term mostly refers to community activists who are pushing for political and social change without the support that larger political groups usually have. If you want to be a grassroots lobbyist, there are a few simple things you can do to help spread your message.
Be sure that you're familiar with the requirements for registering as a lobbyist. You may be exempt because you aren't representing a specific group, but be sure to check with the State Secretary or the Secretary of the Senate to find out what is required from you.
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