How to Get More Clicks Ethically

The whole purpose of website promotion is to get people to click through and bring traffic to your site. There are many methods you can use to get people to click, but some of these are questionable. If you want to get clicks ethically, you can use white hat website promotion techniques to achieve this goal–-and some of them are free. White hat techniques are ethical promotion techniques that do not attempt to fool the search engines.

Difficulty: Moderate

Instructions

Things You'll Need:

• Website or blog
• Keyword research tool

1. Research the keywords and keyword phrases that best apply to your website. There are free online tools to help you with this essential website promotion step. They include Google Adwords Analyzer and the free Good Keywords software for Windows.

2. Select the keywords that best apply to your website. You will need these when it is time to promote your site so that people will click through to your site.

3. Use the keywords you have selected in the title and description metatags for your webpage. You will need to edit the HTML to do this. There are many websites that offer an introduction to basic HTML.

4. Write content for your site that uses the same keywords and use the keywords as clickable links. Make sure that the content is interesting and informative so that people will want to click.

5. Create an article related to your business's products or services that you can use for article marketing. Include the keywords in the body of the article and in the author's bio at the end. This will bring a lot of traffic to your site and will cost you nothing but the time taken to write and upload the article.

6. Submit the article to several article directories. Sign up for an account with an article directory such as EzineArticles or GoArticles. Use the online form to input keywords, a description, the body of the article and the author bio. Submit the article and wait for approval. For best results, vary the articles slightly for different directories and experiment with different keyword combinations.

7. Visit blogs and forums related to your business. Use the keywords as links in your signature so that people will be able to click and visit your website. This is a tried and tested website promotion strategy and it is completely free.

8. Start a pay per click campaign using your keywords. This will help to drive more traffic to your website and it is completely ethical.

Tips & Warnings

• Most keyword research tools display a number next to your keyword results. The number shows how many people were searching for particular keywords. If high traffic keywords are part of your site content, then you will get more clicks.
• Article marketing is an easy way to get clicks for your website and it's ethical too. All you have to do is provide useful content and it will soon be reprinted all over the web.
• Avoid stuffing your website content with keywords. Although you might get clicks in the short term, search engines frown on keyword stuffing.
• Most article directories have restrictions on affiliate and other links within the body of the article.
• With a pay per click campaign, you pay every time someone clicks on your ad, so be sure to keep an eye on your costs.

Who Can Help:

• eFax is the world’s #1 Internet fax service.  Send and receive faxes by email and kiss your fax machine goodbye. 30-Day Free Trial

Resources

• Build traffic with article marketing.
• Discover the best keywords to target on your website.
• Site for an HTML Code Tutorial.

[PurpleAnkh]

on 10/2/2008 Good tips