How to Outsource Telemarketing to Ireland

Running your own business is a highly rewarding experience. However, with so many tasks & skills requiring your attention, making your company a success can become an overwhelming feat. Give your new business the chance to become successful by outsourcing business processes such as telemarketing overseas. The call center industry in countries such as Ireland offer remarkable cost benefits for many companies in the United States.

Instructions

Difficulty: Moderate

Things You’ll Need:

• Call center script
• Lawyer or attorney

Outsource Telemarketing to Ireland

1. Understand the reasons why most companies outsource their telemarketing campaigns overseas to providers in countries such as Ireland. Typically, these companies are able to hire and retain well-trained employees at a lower wage than similarly skilled staff in the United States. Outsourcing also eliminates the need to invest in the technology and equipment required to run a successful telemarketing campaign in-house.
2. Find a telemarketing agency in Ireland that is able to generate new business leads for your company while following up on current or past customers. Information verification such as customer address, telephone number and contact name should be included in any call center script they propose.
3. Determine whether each candidate you review is in compliance with the United States National Do Not Call Registry if your business is conducting a telemarketing campaign in this country. Violators of this registry, in which U.S. residents may request that telemarketers not call them at home, may be subject to steep fines.
4. Outsource complementary business processes such as marketing mailings or customer service call centers to your new outsourcing partner in an effort to create a more consistent company image. A collaboration with the right outsourcing partner on multiple customer relations issues may result in more new and return business by eliminating the appearance that these services are outsourced.
5. Follow up on your new outsourcing partners' telemarketing endeavors on your company's behalf. Your contract should allow for random, remote call monitoring to ensure that your company is being presented in the appropriate manner. You should also have access to statistical reports regarding the progress of the campaign on a daily basis. Many outsourcing companies can provide these reports as both written documentation as well as recorded call samples.

Tips & Warnings

• Ask for references to past clients when you solicit bids from prospective outsourcing partners in Ireland. You should take the time to call at least one previous client of every bid you are seriously considering. These references may be able to provide you with valuable insight into whether your prospective telemarketing partner will be a good fit for your company.

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