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Step 1
Check the logo. The Chanel logo is comprised of two interlocking "C" letters that face away from each other. The top of the right-facing "C" should bisect the top of the left-facing "C." Some vintage bags exist that have a reverse overlap located on the interior flap. This rule is for handbags only and does not necessarily apply to other items in the Chanel line.
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Step 2
Find the authenticity card. An authentic Chanel bag comes with one. This embossed card contains a serial number. If there's no card, if the card is not embossed or if there is no serial number included in the text, the bag is likely a knock-off.
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Step 3
Locate the serial number. There must be a serial number placed somewhere within the bag's interior. Prior to the late 1990s, the serial number was printed on a white sticker with the Chanel logo printed in gold across the background. From the late 1990s to the present, the serial number has been printed on a white sticker beneath 2 gold Chanel logos. The serial number is most often located inside the bag at the lower left corner or on the zipper pocket. The sticker should be covered with a rectangle of clear tape large enough to cover then entire sticker.
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Step 4
Examine both the serial number on the authenticity card and the serial number on the bag. They must match.
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Step 5
Look closely at the hardware on the strap of the bag. The Chanel name or logo should be engraved on the strap's hardware. If an engraving is missing, chances are the bag is a fake.
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Step 6
Examine both sides of any zipper pull hardware. One side is engraved "Chanel" and the other is engraved with the Chanel logo. The pull itself must match the rest of the bag's hardware in color and tone.
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Step 7
Track any repeating pattern on the bag. The logos and quilting must line up. If there is a pocket sewn to the front of a quilted bag, the quilted pattern does not break or deviate on the bag. The pattern aligns from the top to the bottom of the bag as if there was no pocket at all.










Comments
beautifulbasics said
on 7/3/2009 More! Authenticity Guides & Guaranteed Authentic Bags at: http://myworld.ebay.com/beautifulbasics
ruthellen said
on 6/22/2009 I recieved a chanel handbag from an estate sale. It came with little black card with a serial number on it, however there is no serial number inside the bag. All hardware shows to be that of chanel but I cant tell if this is authentic.
diordiva said
on 5/18/2009 Delortae Agency, the UK's leading authority for designer authentication and appraisal services, will authenticate designer items from detailed photographs free of charge. http://delortaeagency.co.uk
chanelette said
on 4/1/2009 hi i just received a chanel bag from Taiwan from an ebay seller who claims its authentic...it looks authentic but whilst handling the bag, the black ink rubbed off onto my fingers n its horrible...its not severe but im left with light black fingers...Can someone tell me if this is meant to happen?? its a vintage, i think circa 1990's or earlier? im not to sure. Its the XL jumbo quilted leather. i paid AU$2400 for it or have i been sold a FAKE. Can someone help me pls...THANKS
sweetmeema said
on 1/19/2009 hey everyone ,, i would like to know . the chanel (paris_biarritz) does it come in biege and white color.. i know it comes with black,grey and gold??? would any 1 plz inform me it's urgent....