How to Track the Geolocation of Web Site Users

By identifying the IP address, you can verify the specific location of a Web user with geolocation similar to using a GPS in a car. You can use geolocation to protect a Web site by regulating access through filtered IP address information. To track the geolocation of users of your Web site, follow these steps.

Instructions

Difficulty: Moderately Easy

Things You’ll Need:

• Geolocation software
• Computer

1. Find database software for geolocation. Scout for brands and software products that offer a powerful utility or consumer package that is practical and easy to use.
2. Provide a complete information tool on your site to gather information on your users. This information may be used to protect your site from fraud and spamming activities.
3. Use the database software to activate a visual presentation of its virtual map. A good geolocator will provide data that includes the IP address, the country code, DNS (Domain Name System) and operating system.
4. Search for the IP address lookup tool. See the Web log for information on ports and UDP and TCP/IP protocols. Use the collected data to verify the geographic location of the IP address.
5. Check the Web log and analyze the recorded statistics. By tracking the geolocation of various IP addresses, you can filter access to your site. You may either reject or acknowledge users according to the results of your analysis.

Tips & Warnings

• You can use the geolocator to prevent credit card fraud. By verifying the information entered as the billing address and the specific location identified, the system can detect flawed entries, thus tightening security for shipment and credit card transactions.
• Geolocation software is not completely accurate. In addition, certain Web users may use a proxy server to assure their privacy and anonymity. You may choose to reject their access or provide a regulated display of content onsite for those users.