How to Promote Your Blog on Blogger.com
Most bloggers want to increase their amount of readers, especially those who have installed ads on their blogs. The key to increasing readers is through promotion, and there are many ways to go about this on Blogger.com.
Instructions
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Use Blogger.com Settings to Promote Your Blog
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Access the 'Dashboard' page on your blog. Click on the 'Settings' tab and then the 'Publishing' link. Choose 'Yes' from the drop-down menu that asks if you would like to 'Send Pings' and save your settings. Pings let web services know when you update your blog.
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Choose to enable post pages. Click on the 'Settings' tab from the 'Dashboard' and then click on the 'Archiving' link. Answer 'Yes' from the drop-down menu to the question 'Enable Post Pages?' This will allow search engines to see each of your posts as its own Web page.
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Add your blog to Blogger listings. From the 'Settings' tab, click on the 'Basic' link. Choose 'Yes' from the drop-down menu next to the question 'Add your Blog to our listings?'
Use Writing Techniques to Promote Your Blog
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Update often. The more you update, the more pages you provide to the search engines. Search engines find sites with more frequent updates and more pages.
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Use labels for your posts. Labels give readers an idea what your posts are about and give search engines tags to find.
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Read other people's blogs and leave comments. Leave a link to your blog on their site and offer to link their site to your blog as well. Promoting your blog within the blogging community is a great way to start.
Use Online Resources to Promote Your Blog
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Join social bookmarking sites to establish your blog and gain readers. Sites that share bookmarks or search for tags can be used to promote your blog when you add your URL to their networks.
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Submit your blog to sites that update news feeds. Do a basic search for sites that promote Web sites and blogs and provide them with your blog's URL to get more traffic.
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Tips & Warnings
Read the article on promoting your blog in the Blogger.com help section.
Understand that promoting your blog will allow even more people to see and read any personal information or pictures that you have posted.