How to Choose the Right Time for a Radio Ad for Your Proposal

Have you made the choice to propose with a radio ad? Here are tips for finding the right time for the ad to air.

Instructions

Difficulty: Moderately Easy

1. Talk to a sales rep at the radio station she listens to most to learn what advertising rates are and to get an idea of when you can get an ad on the air.
2. Plan out the advertisement that you'll be broadcasting.
3. Pay attention to her radio listening habits. Make sure that you are getting the ad placed on the right station.
4. Once you've identified her habits, schedule the ad for the time when she is most likely to hear it.

Tips & Warnings

• Keep track of when she wakes up if you are planning to have the ad air when she wakes up.
• Know when she's in the car listening to the radio on her commute if that's when you are planning to have the ad air.
• Have a tape set up to record the ad that you air just in case she misses it.
• If you're afraid that she won't hear the ad, create a great story that gives her a reason to be listening at that point in time.
• Keep in mind that something could come up that keeps her from listening to the radio.