How to Promote Your Business on MySpace

Using MySpace to promote your business is a no-brainer: it's free, and it's huge. With millions of users from all over the country searching the classifieds, browsing the forums and reading blogs, you have access to the audience. The question is: Do you have the right business message to reach those people? Here is how to promote your business on MySpace.

Difficulty:

Moderately Easy

Instructions

Things You'll Need

• Internet access
• MySpace account
• Computer

1. Give your business a critical once-over. Where are you strong? What special features make you stand out among the competition? Brainstorm a list of ideas that highlight these selling points on a sheet of paper.

2. Get online and head to the MySpace home page. Log in to your account or sign up for a new account using the easy sign-up process.

3. Create an interesting MySpace page that clearly defines your business. Make it eye-catching and user-friendly.

4. Use the Blog feature to describe your business in more depth. List testimonials, or stories about good customers or events.

5. Send emails to your MySpace friends and invite them to check out your business.

6. Go to the Events page and create a "Grand Opening" event to announce your business to the world.

7. Invite as many new friends as possible on a daily basis. Send out regular bulletins to those friends that announce specials, sales or services.

8. Utilize the Classifieds feature of MySpace to promote your products or services. You can also use this to attract new employees or clients.

9. Join several groups or blog groups that are related to your business. Be an active member and encourage others to patronize your business.

Tips & Warnings

• If you are new to MySpace, you have to wait at least seven days before you can post a blog or a classified ad. Use this downtime to gather new friends on the site and compose the list of ideas that will form the core of your business promotion.

• You may be able to use the forums to promote your business; however, the forum rules state that attention-seeking threads will be deleted. Also the Business and Entrepreneurs forum is chock-full of competition. If you go this route, start your own thread and good luck.

• You can pay to advertise on MySpace. Down at the bottom of most of the pages you will find an "Advertise" link. Click and you are routed to a page that asks some basic questions about your business. Go down to the "Decision" box and set the time frame to "Research Only" if you are not sure about taking this step.

• Obey the rules of the road. Do not post pornographic or violent content on MySpace.