How to Put My Ezine on My Web Site
Did you know that you can put your ezine on your Web site? It's not that hard, but the format of your ezine determines how you put it on your Web site. There are three basic formats: text, PDF and HTML.
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Instructions
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Text Ezine
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A text ezine is the easiest. Open your text editor and open the ezine issue file.
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Add the code that formats your ezine page to be consistent with the rest of your Web pages. This includes such things as background color, graphics and a navigation bar.
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With a text ezine you might have to reformat the text font, text size and text color to be more readable or more consistent with the rest of your Web pages. If so, make those modifications in your text editor and save as an HTML document.
PDF Ezine
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You can insert a PDF document into any Web page. The first step is to create a gateway HTML page. This page explains what the PDF is. If you are planning to upload every issue of your ezine in PDF format, create a gateway page that serves as your ezine landing page and upload your PDF files to that page.
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Using your FTP program, upload the PDF file to your server.
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Link the gateway HTML page to your PDF file. Each issue of your ezine will be a separate link. If you want to use the PDF icon as the link to your ezine issues, you'll have to insert the image from your hard drive or another Web site and then make it a link.
HTML Ezine
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You can create your ezine as an HTML Web page on your Web site and send it out to your subscribers as a link. Then, when they click on the link, they will land on your web site. Or you can create an HTML ezine using a publishing software like Microsoft Publisher or Dreamweaver.
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If you create the HTML ezine as a Web page on your Web site, you create the ezine using your text editor and upload it as you would any Web page.
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If you create the ezine as an HTML document using a publishing program, you should pull it into your text editor and edit the page prior to uploading it to your Web site. There may be proprietary code that convolutes the HTML and that will have to be filtered through and edited out.
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Tips & Warnings
The best method for ensuring your HTML ezine comes out the way you want it to on your Web site is to create it initially as an HTML document in your text editor. Be sure to format it as an ezine and not as a traditional Web site. See "How Do I Decide if HTML or Text is Best for My Ezine."
Microsoft Publisher inserts proprietary code into the HTML when you convert it. If you plan to upload your ezines to your Web site, you are better off not using proprietary publishing software.
PDF files were created for printing, not for online viewing. It's good to offer it as an alternative to your readers in case they want to print your ezine, but offer HTML as the primary format since most of your readers will probably not be printing your ezine.
