How to Install Google Conversion Codes
The conversion tracking feature of Google AdWords lets you record statistics from click throughs by installing a tracking code on the page your site displays when a user completes a task such as signing up for a newsletter or purchasing a product. Once you've generated and installed the conversion code, statistics will begin to appear in your AdWords dashboard in 24 to 48 hours.
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Instructions
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1
Sign in to your Google AdWords dashboard. Click on "Reporting and Tools."
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Click on "Conversions." Click on the conversion you want to to install. If you want to create a new conversion, click on "New Conversion," and title the conversion.
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3
Click on the "Code" tab. Click on "I Make Changes to the Code." The tracking code will display. Highlight and copy the code.
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4
Access your website template editor, and then open the template for the page on which you want to install the conversion tracking code.
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Paste the conversion tracking code into the template, and save your changes.
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Tips & Warnings
If you do not make changes to your site's code, click on "I Do Not Make Changes to the Code," and enter the email address of your site administrator. Click on "Send" to send the code to the administrator.
