Drupal SEO Tutorial
Search engine optimization helps search engines find and categorize your Drupal website. Drupal includes some basic SEO support for URL structures, meta tags, page titles, and settings to avoid canonical issues. Each of the settings are available in your Drupal dashboard, so you do not need to implement any third-party plugins or applications.
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Instructions
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Open a Web browser and log in to your Drupal dashboard. Click "Administration," then "Settings," then choose "Clean URLs" from the options. Clean URLs provide users and search engines with friendly URL structures, which mean the URLs match the title instead of using querystring numbers. The words help identify the content of the Drupal page.
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Install the Nodewords module. The Nodewords module lets you create search engine friendly keywords and descriptions in the meta tags. The description meta tag is a small, one or two sentence description of your website, and it displays in the search engine results page.
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Open the .htacess file in the Drupal site's root directory. Add the following code to the file:
RewriteCond %{HTTP_HOST} ^www\.site\.com$ [NC]
RewriteRule ^(.*)$ http://site.com/$1 [L,R=301]Replace "site.com" with your own site name. The code above fixes any canonical issues. When search engines are able to find your site at "www.site.com" and "site.com," your pages get indexed twice. The code above consolidates both URLs to "site.com."
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Add "<h1>" tags to your article content. H1 tags are used as the page's main subtitle. It's where you place secondary keywords. If you focus on a set of keywords, place a subtitle at the top of your page with the H1 tag with your secondary keywords you target on the page.
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Create search engine friendly titles. Each of your Drupal pages asks you for a title before you publish a Drupal page. Titles should define the page and use your primary keywords for SEO. Never keyword stuff the title, but use the main keyword at least once.
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