Things You'll Need:
- Internet Access
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Step 1
Find out who or what paid for the survey, if anyone did. If the survey has been funded or sponsored by a particular company or manufacturer, the survey may be biased.
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Step 2
Make sure the entity that conducted the survey is a trustworthy one, such as a respected consumer advocate group or neutral online publication.
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Step 3
Look for signs of thorough statistical analysis such as margin of error and standard deviation.
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Step 4
Make sure the survey was conducted over a broad spectrum of the population, or one that is representative of the relevant consumer type (that is, you).
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Step 5
Make sure the survey had a reasonably large number of respondents.
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Step 6
Pay close attention to the wording of the report. Make sure you know exactly what is being claimed and how it is being supported.
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Step 7
If possible, find out exactly what was asked on the survey and see that the options were presented objectively.







