How to Get Experience as a Market Research Analyst

A market analyst does research to determine how successful a business will be in the current market.

A market analyst could be called a "business scientist." A person in this position develops ways to gather information about the current market and analyzes the data to determine how successful a particular business will be. Individuals working as market analysts generally have an extensive background in business, economics, advertising and marketing. They have the ability to gather, analyze and translate detailed, mathematical data and to employ creative thinking techniques, and they are excellent communicators. If market analysis appeals to you, there are several ways to prepare for a career in the field.

Instructions

1. Get involved in the local business scene as soon as you decide on a career in business analysis. Volunteer for the chamber of commerce or economic development groups to familiarize yourself with the market and network with business owners.

2. Get your educational career on the right path as soon as you can, starting with high-school economics, business and mathematics classes. Apply to a college that has a school of business with a solid reputation. Study economics, business practices, statistics, data gathering, data analysis, marketing and advertising. Make peer connections in areas of interest. Most top positions require a doctorate in economics or business.

3. Apply for internships and apprenticeships during your college career. Work with an experienced market research analyst or market analysis firm. Assist with research projects, projections, data gathering, creating charts, graphs and other visuals. Assist in the development of presentations, and volunteer to act as a presenter, gaining public speaking experience and building self-confidence.

4. Take a job on a market analysis team. Learn how the team functions and how each position's responsibilities contribute to a final analysis. Find mentors who are willing to share knowledge and skills and give you some hands-on experience.

5. Stay informed. Read current studies, statistical reports and media reports regarding the current economic conditions, business growth, state of the government, employment, the stock market and world trade. Watch and document trends of economic growth and decline in the areas of business in which you intend to specialize.

References

• Social Studies.com: Path 2, Marketing: Working Conditions, Marketing Research Analyst
• M.B.A. Today: Market Research Analyst Career
• Bureau of Labor Statistics: Market and Survey Researchers

Resources

• GlassDoor.com: Research Analyst Intern Jobs