How to Format Your Blog

The best blogs on the Internet succeed because they provide top-notch content on a regular basis. There are plenty of other blogs out there that do just that, but no one is reading them. Often, the culprit is poor presentation. Using good formatting when it comes to your blog content is essential to attracting new readers and retaining existing ones. By creating a post that not only challenges the mind but pleases the eye, you can guarantee readers keep coming back for more.

Instructions

    • 1

      Use bold subheadings in longer posts. These break up blocks of text and help the eye move steadily down the page.

    • 2

      Put key words or phrases within a post in bold. This helps summarize content for the reader. Bold any phrase that sums up the entire idea of the post to keep readers' eyes on the page.

    • 3

      Create enough space around and between posts and headings. Nothing turns readers off quicker than a dense block of single-spaced text. Maximize the amount of white space in your blog so the eye moves easily down the page.

    • 4

      Employ correctly sized pictures in your posts. Images are a huge plus to any blog post. However, avoid using massive images that take a long time to load or that the reader has to spend time scrolling past to get to the text.

    • 5

      Consider alternative posting formats. Not every blog post needs to be a string of paragraphs. Consider single-sentence posts that pose questions to readers or posts that are composed entirely of a bullet point list. These bite-sized bits of text are easy for readers to consume in just a few minutes, making them likely to read the whole post and keep coming back when they have a little spare time.

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