Information About Audi
Audi is a German automobile manufacturer founded in 1909 by August Horch. The name "Audi" comes from the Latin translation of "Horch," meaning "hark" or "hear."
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Early History
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In 1932, four German automakers --- Audi, DKW, Horch and Wanderer --- united to form the Auto Union. Audi's modern four-ring logo is derived from the logo used by the Auto Union to represent these four manufacturers.
Post-World War II
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The Auto Union regrouped after being disrupted by the demands and destruction of World War II and moved its headquarters to Ingolstadt, Bavaria. In 1959, Daimler-Benz purchased controlling interest in the Auto Union.
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Acquisition by Volkswagen
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In 1964, Volkswagen purchased the Auto Union from Daimler-Benz and soon began manufacturing vehicles exclusively under the "Audi" name, effectively transforming the Auto Union into Audi.
Modern Era
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Audi's introduction of the four-wheel-drive "Quattro" coupe at the 1980 Geneva Motor Show was an important moment in the company's development. The four-wheel-drive system showcased in the Quattro would win Audi accolades both on and off the racetrack. As of 2011, Audi manufactures a line of cars and SUVs to compete with BMW, Mercedes-Benz and other luxury makes.
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References
- Photo Credit yellow gold luxury car image by alma_sacra from Fotolia.com
