How to Compare Microsoft Dynamics & CRM
Companies use customer relationship management (CRM) products to nurture and grow long-term relationships with their customers. Microsoft produces a CRM product called Microsoft Dynamics CRM. Microsoft Dynamics CRM is one of many CRM products on the market.
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Comparisons
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Microsoft Dynamics CRM as well as other CRM packages have special features, strengths and benefits. For example, Microsoft Dynamics is highly customizable and adaptable to any application whereas another CRM package is targeted to sales force automation.
Considerations
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One significant benefit Microsoft Dynamics CRM has over other brands is the fact that Microsoft Dynamics CRM integrates smoothly with other Microsoft desktop applications such as Microsoft Excel, Access and Outlook. This reduces the learning curve for companies looking to learn and implement a new CRM system.
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Cost
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Microsoft Dynamics and other CRM application providers offer a "cloud implementation" of their CRM package where they host the software for clients and clients pay a monthly subscription fee. Microsoft Dynamics charges $44.00/user/month (as of 2010). Other providers charge from $5/month/user to $250/month/user depending on service level.
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References
Resources
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