What Is a Domain Name Alias?

Domain name aliases are domain names that point to a website with a different domain name attached other than the one being typed into the address bar of the Web browser -- effectively giving one website two domains. Domain name aliases can be used to bring in more visitors and block competitors from purchasing similar domain names.

Uses

If you want multiple domains to point to the same website, an alias allows you to do so without having to set up multiple, identical websites..

Significance

Companies often buy multiple domains. These aliases can be the names of popular products redirecting to the manufacturer's home page. Aliases can also incorporate companies that have changed names or merged, bringing old visitors to the new website. You can also use aliases to own all extensions of your uniform resource locator (URL), such as .com and .net.

Setup

To set up a domain name alias for your website you will need to purchase the domain name you want to use for an alias. Consult your Web hosting provider to learn how to set up your new domain as an alias.

References

• Softpedia: Cybersquatting Enemies