International Retail Banking As a Strategy

International Retail Banking As a Strategy thumbnail
U.S. banks gain profitability through international retail banking.

Many U.S. banks open foreign branches to service the needs of their own customers and to offer unique products that may not be available in the branch's area. Foreign branches also make greater profitability possible for banks.

  1. Global Customers

    New Markets

    • New markets offer banks the opportunity to expand on a global basis.
      New markets offer banks the opportunity to expand on a global basis.

      Unique U.S. banking products, such as credit lines, may be highly marketable in foreign countries, especially if they are not offered in the host country. U.S. banks expand their base of operations to maintain their level of growth and remain competitive in the international arena.

    Profitability

    • The spread between deposits and loans is often higher in foreign countries.
      The spread between deposits and loans is often higher in foreign countries.

      U.S. banks can operate at reduced costs in many foreign countries, which contributes to higher profitability. U.S. banks' use of sophisticated technology and organization also increases profitability. The spread between interest-paying deposits and interest-earning loans tends to be higher in foreign countries.

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