How do I Pick Out a Name for a Homemade Product Business?

Choose a name for your business.

Starting a homemade product business is like any other entrepreneurial adventure. There are state and federal laws to follow, supplies to consider, markets to find, and a name to pick. Use creativity to pick a small business name.

Considerations

Pick a name that is short, easy to remember, and easy to spell. Brainstorm some of your favorite brands for ideas on how others keep the name short and simple. Write down qualities of your business you want to convey. Look through dictionaries and thesauruses for ideas.

Meaning

Choose a name that has meaning for you and the business. Write down meaningful words related to your product. Pick a name that tells customers what you have, simply. Don't pick a long Latin word for a small French cheese business.

Legal Requirements

Check with your state for business name requirements. In some states a sole proprietorship must use the owner's name as the business name. Also think about domain names if your business will have an Internet presence.

References

• Entrepreneur.com: How to Name Your Business
• SBA: Name Your Business

Resources

• Domain Suggestions: Finding The Right Domain Name