Career Test for Marketing

Marketing incorporates four components: the product, the product's price, promoting the product and the place or methods used to bring a product into the market, according to the Wetfeet website. Career testing for marketing assesses how you perform within the four component areas.

  1. Aptitudes

    • Marketing professionals have a combination of abilities that challenge those who design career assessments. They often display aptitude such as ease with both numbers and people, facility with both intuition and logic, and capability in both creative and analytical arenas. Marketers are equipped to both identify what people communicate in implicit and explicit ways, and to act on those understandings by delivering answers to people's needs.

    Testing

    • Look for test results that show high scores on opposing aptitudes, such as creativity and analytical ability. A combination of career tests might offer better insight.

    Education, Compensation, Outlook

    • Marketers typically have a bachelor's or master's degree. Entry level marketing assistants have an annual salary range from $30,000 to $60,000. Managers have an annual salary range of $50,000 to $90,000, and directors at larger firms can potentially earn up to $200,000. The profession has a strong outlook, with a projected 13 percent job growth rate through 2018, according to the Bureau of Labor Statistics.

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