What Is a Webpage Title?
The title of your Web page is the text enclosed in the opening and closing "Title" tags of the page's HTML code. This is not necessarily the same as the headline that appears on your page.
Other People Are Reading
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Significance of a Title
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The title is one of the most important elements of your Web page. It can help attract visitors to your page and increase the visibility of your page in search engines. It is the name that shows up in a user's list of favorites when they bookmark your page.
How Search Engines Use Titles
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Search engines look at page titles when ranking results. Pages with relevant titles will naturally be ranked higher than those without. If someone looks for pages about puppies, a page titled "Home Page" won't get a very high rank in the search results.
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How to Create Titles
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When you're creating a title for your Web page, think of the terms your potential audience would use to find it. Write descriptive titles, but keep them short. Most search engines have a character limit when displaying results. Keep it between seven and 10 words.
Tips for Better Titles
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Search engines ignore words like "and," "a" and "the." Use hyphens or commas instead. This will save valuable title space for valuable keywords. And be sure to use a different title on each page of your site. You'll get more relevant terms in that way.
Examples of Effective Titles
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If you're selling a product, use something like, "Hi-Def Televisions for Sale." If you're providing information on a subject, use "How To Repair a Broken Table" or "10 Ways to Lose Weight Fast." These titles use relevant keywords concisely to effectively attract their target audience.
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References
- Photo Credit achat de vêtement par internet image by jeanphilippe delisle from Fotolia.com
