What Is a Target Job Title?
A target job title refers to the descriptive words or phrases used to describe a specific position or career. A target job title may be used by a recruiter to search for candidates or by a job seeker who is searching for job openings.
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Three Components of Titles
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A target job title often includes three components, the function, the level and the industry. These are some examples of high level, target job titles for a supervisory role in marketing for the health care industry: "marketing manager health care" or "marketing director health care."
Depending on the role and skill set, a target job title could be even more specific. For example, instead of including the word "marketing" a title might include the type of marketing, such as "Internet marketing" or "social media marketing." Instead of including "health care" a title may specify the type of health care such as "health care software" or "health care services."
How Recruiters Use Titles
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When recruiters are sourcing candidates for designated positions, they will often look for candidates who have work experience in the same role. They find candidates with similar backgrounds, by using target job titles when searching resume databases or online, social networking websites such as LinkedIn or Twitter.
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How Job Seekers Use Titles
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Target job title. Job seekers can leverage target job titles in several different ways. When searching online job boards such as Monster.com or Careerbuilder, job seekers have the opportunity to enter keywords or phrases and to choose from specific job categories. These keywords and categories should align with their target job titles.
In addition, when writing cover letters or resumes, or creating online profiles, job seekers can include target job titles to make it clear to their readers (usually recruiters and hiring managers) the target job titles they are interested in.
High Level Vs. Specific Titles
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If a recruiter wants to find more candidates or a job seeker wants to review more job postings, using a higher level or somewhat vague target job title may be appropriate. Conversely, if the type of job is highly specialized and very elite qualifications are required, using a very specific target job title may be appropriate.
Online Resources
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Online resources. There are many online resources that provide examples and descriptions of target job titles. These include www.jobtitles.org, www.careerplanner.com and www.jobbankusa.com.
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References
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