Job Description of a Franchise Developer

A franchise developer manages the sale of franchises, or licenses to operate a business under an organization’s name (e.g., a McDonald’s franchise). In most instances, developers are responsible for a specific region or territory in which the employer wishes to expand.

Quotas

As with any sales occupation, a franchise developer has pre-determined quotas of sales goals that are required to be met. A failure to do so may result in loss of potential income and termination.

Leads

A franchise developer must actively identify leads or potential franchisees to whom he may sell licenses.

Sales

The meat and potatoes of a franchise developers job is the actual sale, which consists of pitching the franchise to a lead, negotiating terms and making a deal.

Education

Prospective franchise developers must possess a high school diploma. Those with college degrees are preferred. Additionally, candidates must typically have substantial sales experience.

Salary

In 2010, Indeed.com reported that franchise development professionals employed in the United States earn an annual average salary of $62,000.

References

• Huntington Learning Center: Director of Franchise Development
• Sylvan Learning Center: Senior Director, Franchise Development.
• Indeed.com