What Is Customer Service in a Business?
Customer service reflects the attitude and philosophy adopted by the business providing the service. Bizwatchonline.com defines customer service as the manner in which an organization delivers its products or services.
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Significance
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Customer service provides additional value for the product or service being purchased. As mentioned on CustomerservicePoint.com, if a customer becomes dissatisfied, he will spread the word to friends and fellow consumers. In this way, customer service, or lack thereof, can lead to business failure.
Function
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According to the Bureau of Labor Statistics, customer service represents the bridge between customers and the businesses they patronize. Good customer service enables businesses to resolve customer conflicts, and a host of other customer-related issues.
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Types
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Customer service may take on many forms, depending on the type of business. For some businesses, timely response to customer email provides the standard for providing excellent service. In other cases, customer service is measured by the number of phone inquiries responded to.
Efficient
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According to Bizwatchonline.com, customer service involves making the order taking process as efficient as possible. Product or service information appears accurate and complete. In addition, product or service delays must be minimized.
Benefits
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Providing customers with a pleasurable buying experience ensures that they'll continue to patronize the business. A smile and a friendly demeanor helps businesses establish good customer relationships.
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References
Resources
- Photo Credit customer service image by Petro Feketa from Fotolia.com
