Definition of Podcasting
According to EMarketer, 17.4 million people were active listeners of some podcast. Podcasting allows amateurs to produce their programs and deliver them to an audience with relative ease.
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History
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The first podcasts started appearing in 2005, thanks to the availability of portable music devices such as the iPod. First viewed as a fringe technology employed by a few savvy enthusiasts, many mainstream personalities now produce podcasts.
Identification
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Podcasts are audio files delivered to people via a Really Simple Syndication (RSS) feed. An RSS feed automatically sends a file or link to a person who subscribes to it.
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Creating a Podcast
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In order to create a podcast, you need to record your own audio. This requires a microphone and a program to save the audio. Most people opt for podcast software because it has more functionality, such as adding meta information and compression. In addition, you will need upload the file to a host server.
Benefits
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Podcasting gives people the chance to create their own syndicated programming, such as storytelling and music to promote their band. Additionally, podcasting gives listeners more options than with traditional or on-demand radio and the ability to listen to programs whenever they want.
Accessibility
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People without a web server can upload their podcasts to a peer-to-peer file sharing service, such as BitTorrent, for free.
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References
- Photo Credit sings image by Tomasz Wojnarowicz from Fotolia.com