What Are Teleflora Rewards?

Teleflora is a flower-delivery service that provides handmade floral arrangements. The company's Teleflora Rewards program offers benefits, including company credit for prior purchases. Does this Spark an idea?

  1. Purpose

    • Teleflora Rewards is a customer-loyalty program developed for the convenience and return business of regular shoppers. It offers several benefits, including special coupons and credit toward merchandise.

    Benefits

    • The point system is the crux of Teleflora Rewards. Members earn a point for every dollar spent, and customers who reach 150 points receive a $15 discount toward a future purchase.

    Features

    • Teleflora Rewards allows users to store addresses of people to whom they send flowers, as well as those people's birthdays, anniversaries and other important dates. The site also allows customers to mark certain items as "favorites."

    Considerations

    • The program does require users to enter their email addresses and telephone numbers. Customers can opt out of receiving emails from Teleflora, and the site promises that the telephone number will be used only to discuss a pending order.

    History

    • Teleflora introduced the Rewards program in April 2009. The company is affiliated with more than 20,000 florists in the United States and Canada and another 20,000 in other parts of the world.

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