TV Advertising Facts
Television advertising is considered the most effective advertising mode and format; the benefits and ability to reach mass audiences is reflected by the high prices of advertising especially during popular television events. Advertising revenue provides a majority of funding for television networks.
Other People Are Reading
-
Benefits
-
On average, although brand and product category play an important role, a $1 million increase in television advertising expense increases sales by $4.5 million according to the 2007 PWC Payback Study.
Cost
-
During Super Bowl XLI, widely recognized as the biggest day for advertisements, due to over 90 million viewers, the cost of a 30-second commercial slot was $2.6 million.
-
Demographics
-
Advertisers like to focus on the 18-49 age demographic; that is why "Grey's Anatomy" can charge $419,000 per commercial slot while "CSI" can only charge $248,000 per commercial despite averaging almost five million more viewers per show.
Amount
-
A typical hour long television program in 1960 used to run for 51 minutes, not counting advertisement time while a similar show today only runs for 42 minutes, excluding advertisements.
Length
-
In the 1960s, average advertisements ran for one minute; currently most advertisements are 30-seconds long, while some advertisements are only allotted 15- second time slots.
-
References
More Like This
Comments
-
you could also see that advertisements effects there life , there life expectations or even there enviromental life. if u also went deper you could see that advertisements provides health and safe working conditions and educations oppertunties.
