- Building a career in fashion journalism can happen overnight or take many years. Like many jobs in journalism, it is highly subjective and not for the timid. One way to break into covering fashion is to start a blog. Many writers, creative directors and even designers come from the blogging world. It costs nothing and is a smart way to hone your craft and also have your voice heard. Use social-networking sites to build an audience.
- A successful career in fashion journalism can give you the opportunity to work in other facets of fashion, perhaps in creative directing, casting or styling.
- While some fashion journalists are employed by major or independent publications, the vast majority of them work as freelancers or by contract. Most have several projects going at once. Countless fashion journalists blog and are not paid because this can turn into a potential career, and it should be seen as a stepping stone toward that.
- While working in fashion journalism isn't all glamour, there are definite perks. Attending fashion shows, gaining backstage access and going to fabulous parties thrown by designers or publishers are often all in a day's work. Events such as these also serve as networking opportunities, so make your way around events and treat them as such. It is important to know people behind the scenes by face, including photographers, stylists, editors and publishers.
- Having a degree in journalism, writing or communications can be helpful, but it is not necessary. Many fashion journalists, including American Vogue's editor in chief, Anna Wintour, do not have any formal training in the trade. The key with fashion journalism is to know your trade. Study the history of design houses, brands and what designers moved to other labels so you can quickly reference facts, whether it be for an article or in conversation with a potential employer.
