Meaning of Brainstorm
A brainstorm originally referred to a sudden violent disturbance or flash of insight, but the term has been adopted by modern organizations as a way to focus the intelligence of a group on one issue or problem. The older meaning lives on, however, in contemporary culture and the arts, used by musicians and writers to lend an edge of insanity or undercurrent of violence to their work.
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The Noun
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The sudden, clear understanding that characterizes a brainstorm is similar to the Eastern concept of Satori, a Zen term meaning a sudden flash in which the mind comprehends the universe.
The Verb
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To brainstorm means to intensely and deeply consider a problem, frequently involving a group of minds, until the solution is found.
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The Process
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The process of brainstorming involves a group of people gathering to come up with as many ideas as fast as possible about a problem until one or more of them draw a solution or potential solutions from the interchange of ideas.
In Group Theory
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Brainstorming was adopted by social workers and group theorists to facilitate problem-solving and conflict resolution by using the fact that everyone's coming up with new ideas to level the field to allow consensus-building.
Science and Medicine
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Groups of scientists working on problems like particle physics may brainstorm experiment structure: a software program for neurological diagnoses is named Brainstorm.
Business
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Business people use the technique to come up with new marketing ideas and communications managers use it to get technical and sales components to solve installation problems.
Other Uses
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The word has been used for everything from a Rapper's name, fictional characters, rock bands and magazines to a science-fiction film made in 1983.
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