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Professionals in the textile industry work with linen, clothing garments and accessories, as well as with furniture and upholstery. Careers in the industry and cover a broad range of products and services. Jobs include press operators, dry cleaners, tailors, machine setters, shoe repair persons, dye operators, knitters and fashion... more »
The publishing industry is a fast-paced, highly competitive field. Most individuals are well qualified for open positions, making the competition among prospective employees even more fierce. The best way to secure a career in publishing is to start your career early. Make connections while you're in college and hold a broad range of... more »
Anyone who uses the Internet has seen multiple ads to take paid surveys and make hundreds or thousands of dollars a month doing it. These claims may have piqued your curiosity, but there are some details you should know about paid surveys -- and yes, they do exist. Will you make lots of cash? No, but maybe a little extra money every... more »
South Africa has faced myriad political and cultural issues over the last two decades. The end of apartheid in 1990 led to the freedom of black South Africans to pursue educational and economic opportunities outside of segregated townships. While these freedoms are invaluable for the success of the majority of South Africans, the... more »
In pay per click advertising (PPC), advertisers pay for the advertisements they display on search engines only when a visitor enters a specific search term and then clicks on their displayed ad. These ads are displayed on the right-hand side of search results pages and are custom designed by the companies that pay for the advertisements. more »
If you want to go into business for yourself, then you will need a marketing strategy. Simply...
The key to any successful business is a successful marketing strategy. A catchy slogan or a...
People who work in the consumer products field are extremely important to the way we live our...
Product management is a corporate function that provides organizational controls and support. Product management is a career that focuses inwardly... more »
What you wear to a consumer products job depends on what your job is and what company you work for. Use these rules of thumb to create the most... more »
Becoming a video game designer requires a strong knowledge of computer technology skills, and training in industry related skills. Video game... more »
Talk radio seems to be getting bigger and more popular every day. The number of people listening to personalities spout their opinions over the... more »
As opposed to television advertising, buying spots on the radio can be an economical way to reach many who would possibly be interested in... more »
Demographics or demographic data are the characteristics of a population as used in government, marketing or opinion research, or the demographic profiles used in such research. Note the distinction from the term "demography" (see below.) Commonly-used demographics include sex, race, age, income, disabilities, mobility (in terms of travel time to work or number of vehicles available), educational attainment, home ownership, employment status, and even location. Distributions of values within a demographic variable, and across households, are both of interest, as well as trends over time. Demographics are frequently used in economic and marketing research.It is important to distinguish between demographics and psychographics.
Demographic trends describes the changes in demographics in a population over time. For example, the average age of a population may increase over time. It may decrease as well. Certain restrictions may be set in place changing those numbers. For instance in China with the one child policy.
The term demographics as a noun is often used erroneously in place of demography, the study of human population, its structure and change. Although there is no absolute delineation, demography focuses on population structure, processes and dynamics, whereas demographics is most often used in the fields of media studies, advertising, marketing, and polling, and should not be used interchangeably with the term "demography" or (more broadly) "population studies".
Demographic profiles in marketing
Marketers typically combine several variables to define a demographic profile. A demographic profile (often shortened to "a demographic") provides enough information about the typical member of this group to create a mental picture of this hypothetical aggregate. For example, a marketer might speak of the single, female, middle-class, age 18 to 24, college educated demographic.
Marketing researchers typically have two objectives read more at » http://en.wikipedia.org/wiki/Demographics
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