Should I Certify My Domain Name?
Other People Are Reading
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Certification Provokes Trust
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Certifying your domain name lets your viewers know that you legally own and operate your domain name. Proving this can help Internet surfers trust your organization and ease fears of identity theft or malicious activity.
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Certification is Not Worth the Cost
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Visitors of your website may not notice the display of your certification or know what it means. Additionally, you may not be engaging in a business that requires a high level of trust between you and your customers, so paying for certification is unnecessary.
Bottom Line
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Acquiring and displaying your domain name certification may provide some increased trust between you and your customers as certification providers tout, but unless you are engaged in large online sales or major business purchases, this increased trust is not worth the cost.
References
- Photo Credit hypertext transfer protocol image by Pei Ling Hoo from Fotolia.com
