Promotions

Spas are a haven for people of all ages, backgrounds and interests. People gather daily for pampering, relaxation and specialized services. Popular spa services include manicures, pedicures,...

The one common question that I hear the most is how can I market my service or product. We often have students who catch the glimpse of how great it is to do glass and they start to imagine...

A business presentation is different than a normal sales and marketing presentation. Though many of the same principles apply, there are a couple of different dynamics to be aware of.

Referrals are the lifeblood of a wedding consultant's business, yet you cannot rely on them alone to stay solvent. You need to actively seek clients on a regular basis, not just when you are first...

Each business can reach a plateau in its growth. This is when it becomes important to find new clients to add to the existing one. Following are some ideas of where to tap into new clients.

Information papers are a great tool to gain customer loyalty and build client relationships. They are sheets that give your customers or clients a greater understanding of something that is...

If you and a competitor are vying for an account, you may need to conduct some research ahead of time to determine how you are better than your competition. Focus on the areas of your business...

With so many businesses jumping on the blogging bandwagon, you may be wondering if having a blog is right for your business. If updated frequently with valuable information, a blog can offer...

Gifts that are given to clients, customers or business affiliates are most often categorized as promotional gifts. Buying or selecting the correct promotional gift for clients can be a very...